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The Truth About Body-Safe: a frank, evidence-based discussion of what body-safe really means
August 4, 2017 @ 1:45 pm - 3:15 pm
The term “body safe” has become as influential (and common) in consumer marketing as “organic.” But without a universal definition, nor legal or federal designation, the term has been left open to eclectic interpretation with a bias toward higher-priced, less-accessible brands. This panel will provide a frank, evidence-based discussion that will leave attendees with a stronger, more confident understanding of body-safety and how to incorporate it into their professional lives.